Etiqueta de registo: 00000nam 2200025 450
001 1984019
003 http://id.bnportugal.gov.pt/bib/catbnp/1984019
100 ## $a20180301d2017 k y0pory01030103ba
101 0# $aeng$dpor
102 ## $aPT
105 ## $aa m 000yy
106 ## $ar
200 1# $aInfluence of different sponsorship contexts in the Bios - Consumer Brand Relationship Model (BCBR model) mutualism and antagonism clusters and purchase intention$fMaria Alves Machado de Sousa Macedo$gorient. Pedro Dionísio, Catarina Marques
210 #9 $aLisboa$c[s.n.],$d2017
215 ## $aXVII, 293 f.$cil.$d30 cm
328 #1 $aTese dout. Gestão (Marketing), ISCTE -IUL-Instituto Universitario de Lisboa, 2017
675 ## $a658.8(043)$vBN$zpor$3326842
675 ## $a330.16(043)$vBN$zpor$31225945
700 #1 $aMacedo,$bMaria Alves Machado de Sousa$31706040
702 #1 $aDionísio,$bPedro$4727$369287
702 #1 $aMarques,$bCatarina Maria Valente Antunes$4727$31057566
801 #0 $aPT$bBN$gRPC
966 ## $lBN$mFGMON$sS.A. 168156 V.$x1