Etiqueta de registo: 00230nam 2200025 450
001 2103492
003 http://id.bnportugal.gov.pt/bib/catbnp/2103492
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200 1# $aBridging physical and digital worlds$e the use of AR in mobile commerce apps$esocial and technological facilitating factors and their influence on consumers$fMafalda Teles Roxo$gsupervisor Pedro Quelhas Brito
210 #9 $aPorto$c[s.n.],$d2020
215 ## $a[6], XVIII, 319 p.$cil.$d30 cm
328 #1 $aTese dout. Business and Management Studies (Marketing and Strategy), Faculdade de Economia, Universidade do Porto, 2020
675 ## $a658(043)$vBN$zpor$31220590
675 ## $a004.73(043)$vBN$zpor$3813506
700 #1 $aRoxo,$bMafalda Teles$31850785
702 #1 $aBrito,$bPedro Quelhas$4727$3269287
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Etiqueta de registo: 00230nam 2200025 450
001 2126853
003 http://id.bnportugal.gov.pt/bib/catbnp/2126853
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200 1# $aRealidade aumentada aplicada ao marketing$fMafalda Teles Roxo
205 ## $a1ª ed
210 #9 $aCoimbra$cEditora D'Ideias,$dD.L. 2022
215 ## $a121 p.$cil.$d19 cm
225 2# $aIdeias de gestão pocket.$iMarketing
675 ## $a004.9$vBN$zpor$3911058
675 ## $a658.8$vBN$zpor$3292233
700 #1 $aRoxo,$bMafalda Teles$31850785
801 #0 $aPT$bBN$gRPC
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